Harvard Professor Bharat Anand - April 25, 2022  bharat-anand

An online discussion on Technology and Education. This event is free and requires registration.  Please RSVP below to register.

Harvard Professor Bharat Anand will present at a virtual event, sponsored by the Harvard Clubs of the Southwest Region (which includes the Harvard Club of Northern Nevada.) Bharat N. Anand is the Vice Provost for Advances in Learning at Harvard University, and the Henry R. Byers Professor of Business Administration at Harvard Business School.


Professor Anand is an expert in digital strategy, media and entertainment strategy, corporate strategy, and organizational change. His work has examined competition in information goods markets, focusing on two central challenges that firms face in these markets: “getting noticed” amidst the increasing clutter of alternatives available to consumers, and “getting paid” for what they produce.


His recent book, The Content Trap: A Strategist’s Guide to Digital Change (Random House) examines digital transformation in content industries, with a view to distilling the learnings from a quarter century of change that might inform digital efforts elsewhere.


Professor Anand's papers have shed light on the roles of branding and advertising as vehicles of matching and information, on competition between cable news networks, and on strategies that firms employ to tackle the challenge of weak or insecure property rights. In prior work, he studied the financing of R&D, the structure of technology licensing contracts, and the industrial organization of financial intermediation markets. His papers have been published in several leading journals in economics, marketing, and strategy, and received various awards.

For further information on Professor Anand and to attend the online event, please register through the Rocky Mountain Harvard Club. Scroll to the bottom of the page to enter your information and make sure you list your local club affiliation in the "organization" bar.